Privacy Policy (Updated 2025)

1. Introduction

YourFinances.co.uk ("we", "us", "our") is committed to protecting and respecting your privacy. This policy explains what personal data we collect from you, how we use it, and your rights under the General Data Protection Regulation (GDPR).

2. What Data We Collect

We may collect and process the following data about you:

• Information you give us: This includes information you provide when using our IVA eligibility checker, debt assessment tools, contact forms, or AI-powered services. This may include your name, email address, phone number, and detailed financial information such as income, expenses, debts, and employment status.
• Technical Information: We may automatically collect technical information, including your IP address, browser type and version, time zone setting, and operating system.
• Usage Data: Information about how you use our website, products, and services.

3. How We Use Your Data

We use the information we collect in the following ways:

• To provide you with information about debt solutions you may be eligible for.
• To connect you with our FCA-regulated partners who can provide formal debt advice and services.
• To operate and improve our AI-powered tools and services.
• To respond to your enquiries and provide customer support.
• To ensure our website is secure and to administer our site for internal operations, including troubleshooting and data analysis.
• To comply with our legal and regulatory obligations.

4. Your Rights Under GDPR

You have several rights under data protection law, including:

• The right to be informed: You have the right to be informed about the collection and use of your personal data.
• The right of access: You have the right to access your personal data.
• The right to rectification: You have the right to have inaccurate personal data rectified, or completed if it is incomplete.
• The right to erasure: You have the right to have personal data erased (also known as the 'right to be forgotten').
• The right to restrict processing: You have the right to request the restriction or suppression of your personal data.
• The right to data portability: You have the right to obtain and reuse your personal data for your own purposes across different services.
• The right to object: You have the right to object to the processing of your personal data in certain circumstances.

5. Cookie Policy

Our website uses cookies to distinguish you from other users. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. We use essential cookies for site functionality and analytical cookies (like Google Analytics) to understand user behaviour. You can manage your cookie preferences through your browser settings.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way. We limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

7. Contact For Data Requests

If you wish to exercise any of your rights, or have any questions about this privacy policy, please contact our Data Protection Officer at:

Email: dpo@yourfinances.co.uk

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).